If you think about it, the connection between the development of logistics as an industry and the boom in the opening of online stores is obvious. The more online trading, the more active the delivery from different points of the city, region, and country. Indeed, it is. Moreover, this trend is typical not only for the Kazakh reality, the natural development of logistics at the expense of online stores is observed all over the world.
In Russia, for example, one of the first companies to announce this was Boxberry, which specializes in delivery for online stores and other remote retail outlets.
"The e-commerce market is growing in regions: there are more customers there and new online stores are opening there. Trade is becoming less centralized, it is no longer tied to one capital. Accordingly, sellers and buyers in the field need a more developed service, " - Natalia Korobeynikova, director of Boxberry, shared her opinion in an interview with the publication Kommersant.ru.
It is clear that with such a revival in the segment, high demand for certain services, in this case delivery, there are risks. For logisticians in this situation, the problem has become more active fraudsters. Scams usually involve the creation of phishing (fake) delivery service sites, where people are asked to make a payment. Unfortunately, this has severely damaged the reputation of some logistics services, including Boxberry.
"It was decided to use specialized tools that analyze the entire network and identify phishing sites that are similar in content to the real ones. After detection, the procedure for blocking "clones" is reduced to a few mouse clicks. This tool allowed the fraudsters to cause significant damage and reduce their income under this scheme to zero, " - Natalia Korobeynikova said.
From other recent trends, it is known that today such services as contactless courier delivery, delivery by taxi, sending parcels from individuals are especially in demand. Clothing, toys, car accessories and repair products are very popular. The top popular product categories of sellers also include handicrafts, cosmetics, household goods, household appliances, shoes, tea and coffee, perfume.
Atasu Group, in turn, recalls that it carries out all types of rail, road, air and multimodal transportation of any complexity, as well as provides brokerage and courier services.